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We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of both the physical and virtual environment. We are not tied to specific disciplines or channels. "IN-LINE DESIGN" ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.
One of the largest real estate developers in the world, Lend Lease has centered its culture around sustainability for more than 50 years. Lend Lease realized that sharing this part of their history was critical, but needed to avoid the appearance of “green washing” or pandering to current trends.
In September 2008, Singapore was host to the world’s first Formula 1 night race. For Diageo, it was crucially important that Johnnie Walker, a lead sponsor of the Mercedes McLaren F1 team, maintain visibility throughout the duration of the event.
FITCH is brand guardian for Nokia's B2B category, Achieve, which markets their Eseries handsets and services. This work involves establishing both the brand communication toolkits and guidelines for Achieve, and also working extensively with Nokia on its retail activation strategy and design.
In 2004, Boeing announced an all-new airplane called the 787 Dreamliner. A technology-driven company, Boeing asked FITCH to create a global integrated marketing approach to revitalize its market by generating excitement about their revolutionary new aircraft.
FITCH was asked by Singapore Tourism Board to design a modular stand for travel, hospitality and business tradeshows.
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