How can you get people to spend longer with your brand?
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FITCH looks at the key retail trends that will influence how consumers and brands behave and interact.
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Hollywood science fiction blockbusters such as Minority Report, which foretells the use of iris scanner recognition technology and biometric authentication in the retail environment, have given us a small yet fascinating glimpse of what the future might hold for consumers of the future. But what of retail reality?
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Identifies the global phenomenon of Generous Brands
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